The AHA Moment Explained:
Amsa Hospitality Academy is distinguished by training that leads directly to employment in the hospitality industry. We leverage the neuroscience of learning to foster those “Aha!” moments of sudden insight and understanding. By tapping into how the brain truly learns, we cultivate authentic learners who are passionate, engaged, and ready to deliver exceptional guest experiences infused with genuine Arabian hospitality.
Our values
service
We go the extra mile to create memorable experiences.
Heritage
We are ambassadors of Saudi culture.
Innovation
We are pioneers in the industry.
Nationalism
We contribute to the growth of the nation's tourism sector.
Excellence
We never stop learning and growing.
Vision
To be the premier provider of hospitality and tourism training in Saudi Arabia, recognized for producing graduates with in-demand skills and a proven track record of success in the industry.
Mission
To empower Saudi nationals with industry-relevant skills and practical experience within the hospitality sector, enabling them to excel in their careers and contribute to the growth of the Kingdom’s tourism industry.